happy new year! and so sorry it has been such a slow start, this is a bit of an admin-heavy time of the year with an ever-increasing to-do list. it is also a time to make new plans and reflect a bit on the past. in that spirit, i wanted to continue my series on books, but looking through my bookshelf and my past influences, i decided to go a little bit more personal, and share some of my graphic design inspirations.
yes, i am also a graphic designer, and as far as skills and interests go, i certainly got into typography before i got into patterns. let me take you back 20 years, as continental european high-school student, it was also the time i was trying to master english and soak up as much of uk culture as i could. to combine these two main interests, a convenient place to go to in budapest was the book shop where they stocked some of the great coffee table books. today i’d like to talk about in particular titled “GB: graphic britain” (burgoyne, p. 2002 laurence king, london) with the aim to line-up some of the coolest up and coming graphic design works produced in the uk at the time.
© Hutchinson, Tim and Edwards, Jason
the book was designed by a london-based agency called bark, founded by tim hutchinson and jason edwards and i used to really hunt for their bold and colourful work and i did find them - in another book, “graphic originals: designers who work beyond the brief” (austin, j 2002 rotovision, mies) they talk a little bit about their process through a prospectus they designed for portsmouth university where hutchinson was a lecturer. the project itself was a map, a clever visualisation of the course journeys, but what really caught my eye was that it wasn’t just an raw information graphic, but focused a lot on using a lot of photographs of the built environment, the documentation of very mundane things that reflected on everyday life at the university. it was the first time i’ve ever really seen anything like that but that really was speaking my language. it was just inspiring to see real, successful people in the industry do this - take the built environment, and create a feeling of home and belonging in it by graphic, “2D” means. that’s exactly how i wanted to do design and it was a great contemporary example, right in front of me.
© Hutchinson, Tim and Edwards, Jason
but there is another project of theirs that i would like to show you - i’m still hunting it, i believe it must have been self-published at the time. it is one titled lost futurism (according to the caption in GB: graphic britain, it is a book that was printed in 2001 - please do get in touch if you know anything about it.)
the project examines brutalist architectural heritage in a graphic design language - having mentioned portsmouth, this obviously means the tricorn centre, mostly, which i have never seen in real-life but somehow in this graphic interpretation, felt nostalgic and futuristic, alien at the same time. i used to stare at these pages for ages. it was really fun discovering about the building itself but also the graphic representation of it - it was just really, really cool and simple, and it spoke my language of taking a three dimensional form and reducing, or rather, deconstructing it to its image and basic form.
© Hutchinson, Tim and Edwards, Jason
© Hutchinson, Tim and Edwards, Jason
to this day i’m still obsessed with that sort of thing. i used to do a lot of my own experiments with my own photos of my favourite buildings when practicing my computer skills (a useful habit to get into) but it also transpired to other work and i firmly believe they have a place on textiles too. obviously, graphic design is different, it is visual communication, but if the result is decorative, then why should it not be used on textiles too?
so i hope you didn’t mind learning a little bit about this background behind the architecturally inspired textile patterns of zitozza. and if you know anything more about this work, if it exists on its own as a separate book, please, please do get in touch, i think i want a copy! thank you!
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links:
GB: graphic britain - by patrick burgoyne, 2002 laurence king, london, uk (on worldcat.org)
graphic originals: designers who work behond the brief - by jane austin, 2002 rotovision, mies, switzerland (on goodreads.com)